Radium
Brand Identity
Creative Agency
Project Contributors
Mihir Bhavsar
Swati Addanki
Ishika Mitra
Visual Identity, Creative Direction,
Art Direction, Web Design

Project Overview
Radium is a specialized B2B creative-on-demand agency and sister to Thunderclap. Operating on a retainership model, we provide SaaS founders and marketing managers with a dedicated team for their digital design needs. The challenge was to cue radium as a B2B "caregiver" partner, that strikes balance between creative energy with grounded intent that delivers results.
Concept
Our identity centers on “kaleidoscopic pixels”, the fundamental building blocks of digital design. Using a clean sans-serif typeface, the identity balances B2B professionalism with transformative impact. This visual system positions Radium as an architect of visual experiences, turning creative challenges into impactful, scalable collaterals that fuels long-term brand growth.
Deliverables
- Brand Identity
- Digital Marketing & Sales Collaterals
- 12-page Website







Portfolio
See More work
Market Pantry
Brand Identity & Packaging | F&B
Target Event (MGT+)
Brand Identity | Corporate Event
